Don’t call them a CRM. Braze (formally known as Appboy) while can be categorized as a CRM is really a Lifecycle Marketing Platform helping companies connect with their consumers in an authentic way. Combining data, teams, and technology they are known for creating experiences that drive consumer loyalty.

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“As long as people are talking to each other face to face we can build a better tomorrow,” entrepreneur and inventor Andrew Zenoff told me. Zenoff took this idea and founded BEAM Authentic- the first social network that blurs the boundaries of the Internet into the real world.

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6ya may not increase donor awareness or replace a CRM tool, but it has the ability to save a nonprofit organization money each year. Most software is geared towards helping charities and nonprofits function whether it’s a CRM that helps it do day-to-day activities or an analysis software that records and analyses new traffic to their website. Instead, 6ya works by assisting the charity with problems around the work place that threaten to eat at a nonprofit’s capital.   Read more...