According to We-care’s Partner Relations and Social Media Manager, Dylan Nord, a total of 5 million dollars has been donated to their non-profit partners. While We-care works for any size organization, Dylan believes it represents a great way for smaller organizations, who may have limited staff and budget, to earn money.  
 
To begin all you have to do is create a free account with We-care, once you are enrolled you can customize your online mall with your logo, colors, and messaging. 

Your We-care mall comes with its own unique web address. Visiting your mall gives your supporters access to over 2700 online stores. The merchants include clothing retailers, electronics, appliances and even Priceline. 

There is no fee for your supporters to shop at your We-care mall. They simply shop as they normally would. Every time they make a purchase, a donation is generated for your organization. 

After your account is set-up, We-care helps you spread the word to your supporters with customized links that you can email to your donors. We-care even makes spreading the word via social media easy by offering special coupon codes and deals of the day that non-profits can tell their donors about via social media.

The percentage of each donation varies for each merchant and the percentages are negotiated by We-care. 

Track your donations via the monthly activity statements. Funds are remitted to the non-profits on a monthly basis, if total donations exceed $10. If your donations are under $10, the money will be rolled into the next month. There is a three-month lag time between signing up and receiving first payment, to account for any errors or returns. 

Dylan explains that We-care understands that online shopping happens organically and your donors won’t always remember to go to your site before online shopping, so they offer the We-care reminder that your donors can download to their browsers. 

It installs with one click, and is compatible with Internet Explorer, Chrome and Firefox. With the reminder, every time they shop a percentage is returned to your organization, even if they forget to shop your online mall. 

We-care also has badges that you can download and install on your blog or website to drive traffic to your We-care site.