Being the first Community Organizing System in the world, the company hopes to be "an accessible, affordable, complete software platform that helps leaders grow and organize." Through their software, they hope to invigorate startup businesses, political campaigns, and nonprofits and get them the needed software to create a thriving business.
In Use:
Nationbuilder focuses on four main factors; website, people, communications, and finances although the website is the main priority. Think WordPress but the ability to create email blasts, keep track of donors, and the donations made to the nonprofit.
Nationbuilder charges the nonprofit by month and the pricing depends on how many people are on a foundation's database. Once a nonprofit is registered, they are taken by the hand and led through the process of creating a website. They are asked color schemes, templates, and other stylistic questions to create a website. It doesn't stop there, allowing the nonprofit to get information on those that use the website. When a volunteer or donor in a nonprofit's database interacts with the website, Nationbuilder sends a message to the organization alerting them on which of their volunteers are the most dedicated to the organization.
The pricing plan of Nationbuilder depends on how many people are in an organization's database. For startup organizations that only have a few hundred it costs less than $20 a month. For larger organizations it can be close to a grand per month.
Technology Employed:
There are no downloads that comes with Nationbuilder. It is 100% internet based. Therefore, Mac and PC users are free to use it.
Ease of Use:
It's easy to get an understanding of Nationbuilder by trolling through their website. It's even more imperative that a nonprofit takes advantage of their 14 day free trial. This way they can set up their own website and see exactly how it works. Upon signing up for the free trial, an organization is paired with a customer representative from Nationbuilder who will guide the foundation through the software. From the time the foundation signs up to Nationbuilder to the time it decides to end its membership, the foundation will always have a representative to ask questions that may arise.
Recap:
Nationbuilder is a software that makes organizing your nonprofit easier than ever. Upon gaining a membership with Nationbuilder, a foundation is able to see who is donating, send email blasts, set goals, fundraise and more. The goal of Nationbuilder is that it's a one stop shop for all a nonprofit's needs. They don't have to purchase a software for finance, a software for fundraising, and a software for web design, because everything is included in Nationbuilder for a relatively low price.
Advantages:
If I were a startup nonprofit organization I would love this software. It would essentially let me do everything I needed to at a low cost. I could organize my donors, send emails, import data, see my finances, and create an eye-catching website. But, as my organization was maturing and more money was being filtered in, I would probably opt to get an actual web designer or chose a software that was solely dedicated to fundraising. I think that when you're a software and you're trying to be excellent at everything, chances are you're probably only going to be pretty good at a few things and that doesn't help anybody.