General (RET) Jerry White -- Chairman of the National Infantry Foundation

There is no better calling than to honor soldiers for their commitment to our freedom and way of life. Building the National Infantry Museum is my opportunity to pay back to American soldiers the love and respect they showed me for over 35 years. Read more...

The year 2007 is winding to a close, finishing up one of the most exciting chapters in nonprofit technological achievements. It was the year that brought about greater acceptance of the newer Web 2.0 applications, such as Kintera’s Sphere platform, that allows non-profits to reach thousands of constituents and contributors in a single forum and to create communities in unheard of numbers in real time.

It was the year that vendors brought about advanced offerings that simplified fundraising and contributor research making the Web a powerful ally to even the smallest nonprofits on the planet. NOZA’s free foundation grant database, released in October, immediately comes to mind. It was the year that non-profits  began to show up at the social computing events of the decade.

“The popularity of YouTube and social media sites has companies and non-profits alike wondering how they can use video and social media to get their messages out,” says Rick Whittington, president of Rick Whittington Consulting. “Some forward-thinking organizations are already using these media to promote their causes.” Read more...

Given the phenomenal successes of non-profits online such as cancer.org, aspca.org and aclu.org, few can argue the impact and import of tapping the Web to move any given cause ahead, both in terms of brand viability and fundraising. Even with these pay-offs from online activities, there are even more resources to be profited from. These include CRM (Customer Resource Management) for improving donor relationships and follow-throughs, and BPM (Business Process Management) for service management to prevent embarrassments in delivery such as those that beset the Red Cross in the Hurricane Katrina aftermath. Unfortunately, too few non-profits know these tools exist, where to find them, and more importantly how to rake money in from the web… Read more...