You probably have a website. You likely have a Facebook page. You may be on Twitter and LinkedIn and all the other social media sites. If you’re really good, you may even be blogging. These are all great tools that nonprofits can use to communicate with their constituents, build brand identity, and get the word out about their missions. Read more...

Facebook has become interwoven into the modern communication landscape. Many organizations have recognized this trend and chosen to create their own pages in order to spread brand awareness, communicate directly with supporters, and even solicit salesand donations. The power of social mediais real, and when you have an audience that has opted in to read your communications, you are that much further along in creating loyal donors and volunteers. Read more...

With limited budgets and the proliferation of information on the Internet, it’s questionable whether or not a nonprofit organization should go to the expense and logistics of sending staff members to technology conferences. Read more...