Besides being in the business of helping people- what do all nonprofit organizations have in common? Founder of LetsAllDoGood- Greg McHale thinks he knows the answer. Every nonprofit he speaks to whether it’s a large nonprofit or one that is just starting up, has the same problem. When trying to reach their donor base- emails just aren’t enough. Click-through rates of emails are steadily declining and organic Facebook ads aren’t filling that gap. McHale states, “If you’re not using paid posts- no one is seeing your stuff.” This is a problem he believes his smartphone app can fix. Read more...

Many corporations have box seats to sports games or receive tickets to cultural events from partners and clients. Sometimes these tickets can fall to the way-side if a vice president or executive can’t attend. GivGo is a responsive app that allows corporations to put these extra goods and services up for auction in order for their employees to bid on them. The proceeds raised wouldn’t go back to the corporation but instead go to the company’s associated charities. In theory, it’s a win-win-win situation. Read more...

As much as we hate to admit it, the world is becoming increasingly materialistic. Society dictates what is popular and if a nonprofit doesn’t fit that mold, it will be an uphill struggle, despite its noble cause. Add that to the amount of nonprofits forging for donations, a charity has to constantly put their best foot forward. A website is a great way to gain audiences’ attention and this is where Nebraska-based company FireSpring hopes to come in. The company aims to help nonprofit organizations make their websites more aesthetically pleasing. Nebraska-based company, FireSpring is a great resource as it not only helps charities develop a website that engages their audience but it also offers tools and services such as email marketing, search engine optimization, and social media marketing to coincide with a nonprofit’s new website. Read more...