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Written by Lorna Doone Brewer
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Monday, 04 February 2008 23:00 |
Nonprofit organizations are notorious for being behind on technology and changes in online communication methods. Between limited finances and staff that are already spread pretty thin, it seems as though many methods of communicating and providing information remain somewhat stagnant.
Internet activism is a way for nonprofits to change these attitudes and embrace the technological options available to them. It is basically the antidote to the tried-and-true methods of fundraising, lobbying, and garnering support. It involves using online resources, websites, blogs, donation portals, and email to generate interest in the organization. |
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