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Written by Bob Scott
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Friday, 09 April 2010 17:30 |
Blackbaud, which pulled its Financial Edge product of the reseller channel a few years ago, is testing the product with its Fundware resellers. That’s part of the new Connect program, which started as an ISV program, according to Scott Butler, VP of public sector solutions. He said some of the FundWare resellers are starting to see volume with Financial Edge. Blackbaud also plans to start using the channels to reach governmental markets, which Butler said would help the company promote existing accounting relationship and the next generation product that goes into release early this year. The Connect program includes several elements such as the referral program, via which participants can get referral fees on products from Financial Edge and the Raiser’s Edge to its e-Tapestry and Kintera applications.
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Bob Scott |
| About the author: |
| Bob Scott has been informing and entertaining the financial software community with his email newsletters for 10 years. And he has been covering this market through print publications for 18 years, first as technology editor of Accounting Today and then as the Editor of Accounting Technology from 1997 through 2009. He has covered the traditional tax and accounting profession during the same time and continues to address that as executive editor of The Progressive Accountant. |
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